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] 61

PROSPERA: empowering

women through social inclusion

National Coordination of PROSPERA Social Inclusion Program, Mexico

M

exico’s fight against poverty and inequality

has involved many efforts from a wide variety

of actors in the country. Specifically, within

the public sphere, the Federal Government’s main strat-

egy for poverty alleviation is a conditional cash transfer

programme called PROSPERA, whose aim is to contribute

to better nutrition, health and education for the popu-

lation in poverty. The complex design of PROSPERA is

based on the premise that addressing multiple dimensions

of human capital can simultaneously lead to better devel-

opment of the vulnerable population.

The programme started operations in 1997, under the name

of

Progresa

. During these first years, its scope was limited

to serving the rural population by focusing on three major

components: health, nutrition and education. Some years later,

in 2002, PROSPERA’s (previously known as

Oportunidades

)

coverage expanded to all 32 states of Mexico, reaching 4.2

million people. In 2014 the programme went through a trans-

formation process that led to its current design as PROSPERA,

which now serves 6.8 million families, representing 5.6 per

cent of the total Mexican population.

A key element in terms of the evolution of PROSPERA’s

design was the creation of a new component (linkage) that

focuses on the promotion of labour, productive, financial and

social inclusion. This is achieved through a cooperation strat-

egy (network) with other institutions within and outside the

governmental sphere, whose actions are related to poverty

relief and human development, along with capacity-building

and new models of income generation.

One of the most relevant features of the programme since its

creation is the incorporation of a gender perspective approach.

This can be observed in different elements within the design

of the programme. For example, while the unit of attention of

the programme is households, its main relationship is estab-

lished with women, who are predominantly the holders of

the monetary transfers. As holders of PROSPERA’s benefits,

women are also given the opportunity to become PROSPERA

Image: PROSPERA

Handcrafts: PROSPERA families receive financial support, advice and counseling for their projects and promote social economy in their communities

G

ender

E

quality

and

W

omen

s

E

mpowerment